Saturday, 17 November 2012
FDI- In easy languages
Foreign direct investment (FDI) is
investment directly into production in a country by a company located in
another country, either by buying a company in the target country or by
expanding operations of an existing business in that country.
Foreign direct investment is
done for many reasons including to take advantage of cheaper wages in the
country, special investment privileges such as tax
exemptions offered by
the country as an incentive to gain tariff-free access to the markets of the
country or the region. There are
two types of FDI: inward foreign direct investment and outward foreign direct
investment.India,
Bangladesh, Ethiopia, Congo and Myanmar are the only five countries in the
world’s 25 largest countries by population, which still do not permit foreign
direct investment (FDI) in (multi-brand) retail trade.In
the top 25 nations by GDP (PPP), India is the only one. Does India really want
to be in this “elite” group? Even Ethiopia is negotiating with Wal-Mart and
Tesco to allow them to open stores in the country. Our “friendly” neighbour
Pakistan permits foreign investment in retail trade.Local
Pakistani retailers have been largely welcoming of foreign investment in the
country’s retail sector, seeing foreign retailers as helping improve the
quality of the overall market. The foreign chains have influenced Pakistani
consumer behaviour and the principal beneficiary appears to be local retail
chains.The
recent noises from the corridors of power in New Delhi seem to suggest that
Prime Minister Manmohan Singh wants multi-brand foreign retailers to come in
state by state, as the UPA government is not able to get a majority consensus
on this issue, with allies such as Mamta Bannerjee still opposing the move.This
is not too different from the way China opened up its retail sector. Initially,
China also only allowed foreign retailers to open in select metropolises such
as Beijing, Shanghai and Shenzhen, and, moreover, only in certain districts
within those cities. Through these “invisible barriers”, China succeeded in
giving local retailers protection, while, at the same time, the local Chinese
learnt from the more efficient business models of foreign companies.Even
though the world’s largest retailer Wal-Mart has opened some 340 stores in
China since it entered the country 16 years ago, it still remains smaller in
revenue terms, when compared with local retailers such as Suning, Shanghai
Bailian Group, Gome and Dashang.Allowing
foreign retailers to set up shops does not guarantee their success. The exits
of Best Buy from China, Wal-Mart from Germany and Carrefour from Korea
demonstrate the incapability of multi-national retailers to fight local
competition due to lack of understanding of local consumer tastes, preferences
and culture. Freeing
up of markets and increased competition leads to a reduction in prices and not
an increase in inflation.
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